In this age of increased competitor activity, innovative technology, and a savvier customer, teamwork between marketing and sales is becoming an essential element for shared success. Fragmentation is counter intuitive and frankly does not work.
Medicare marketing in today’s rapidly changing world is no longer straight forward and simple. Healthcare companies need to provide a well-rounded marketing mix to help their prospects and existing members convert in this new healthcare Medicare space.
Eleven thousand new Medicare-eligible individuals from the baby boomer generation are aging in every day, and this population is projected to grow by eighty million by the year 2030. Do you know how you will attract them to your plan?
In the nine years since the Affordable Care Act dramatically altered the health insurance industry, health payers have worked hard to expand and improve coverage options to meet the varying needs of the more extensive and increasingly more diverse breadth of potential members.
GUIDEWELL CONNECT SCORES AWARDS FOR EXCELLENCE IN HEALTH CARE SALES & MARKETING AT PREMIER NATIONAL BUSINESS AWARDS SHOW
JACKSONVILLE, FL, July 23, 2018 – The GuideWell Connect team has been recognized with four Stevie Awards at the 16th annual American Business Awards.