Blog Articles

Medicare Products

Taking your Medicare Products to Market

Medicare marketing in today’s rapidly changing world is no longer straight forward and simple. Healthcare companies need to provide a well-rounded marketing mix to help their prospects and existing members convert in this new healthcare Medicare space.

April 16, 2019 READ MORE
Understand your Medicare eligible audience

Understanding Your Medicare-Eligible Audience

Eleven thousand new Medicare-eligible individuals from the baby boomer generation are aging in every day, and this population is projected to grow by eighty million by the year 2030. Do you know how you will attract them to your plan?

April 12, 2019 READ MORE

Data Driven Member Acquisition

In the nine years since the Affordable Care Act dramatically altered the health insurance industry, health payers have worked hard to expand and improve coverage options to meet the varying needs of the more extensive and increasingly more diverse breadth of potential members.

April 2, 2019 READ MORE