Evaluating the array of online quote tools can be a daunting task for health plans trying to find a user-friendly and effective member acquisition tool.
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Face-to-face engagement for health plans: Is retail the missing piece in your channel mix? [...]
Surprisingly enough, there are companies out there today that still don’t use customer profiling or marketing personas. Most marketing plans fail because no one took time to research their customers. Why? Because they believe that everyone is their customer. [...]
Our very own GWC Studios won a Silver Telly Award in the “Social Series” category for our My Kind of Blue digital videos across all social media channels.
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Enhanced direct enrollment integration to be available for 2020 ACA Open Enrollment [...]